Corporate identity

Would you like to make a good impression instantly on your clients? In today’s harsh competition your image or your company image is crucially important. A well- designed logo and elaborately designed namecards, writing paper, folders, are the things that contribute to your company’s identity. If you design all of them so that they are compatible with each-other  you help create a positive impression of your company, and increase the feeling of reliability.

What is a good identity like?

A good identity addresses the people it has to and in a way it has to. You have to know the target group, the people you want to sell your products or services to. You also have to know what ’visual language’ they speak, how they prefer to operate. During our work we map the company’s activity and define the target group. Using this information we design the graphic style and choose the most suitable materials (paper, folder forms) of the best quality. Profile plans - if there is a need for them - are given to our customers in the form of a profile handbook. You can use the profile plan to serve your company even if you decide to make an order only later on.

The elements of a company identity

  • logo and its applications
  • name card
  • writing paper
  • stamp
  • e-mail heading
  • envelope

The elements of an extended identity in addition to the above:

  • company publication, prospectus
  • online and offline advertisements
  • company sign-board
  • information system
  • working clothes
  • flag
  • molino
  • car mat
  • other objects that can represent the company emblem and profile colours

Further important elements of the identity:

  • brand name
  • domain name
  • slogen